LinkedIn

LinkedIn is the leading global platform for professional networking, recruitment, and industry engagement, trusted by over 1 billion members worldwide. It’s a key space for reaching decision-makers, industry stakeholders, and high-intent audiences, making it an essential channel for B2B visibility, employer branding, and thought leadership.

Linkedin Partnership

Why LinkedIn Matters

  • High-quality audience: Reach professionals with purchase power, including decision-makers and influencers in your target industry.

  • Proven B2B performance: 89% of B2B marketers use LinkedIn for lead generation, and 62% say it effectively produces leads.

  • Strong engagement: With an average engagement rate of 2.61% by followers, LinkedIn outperforms Instagram (0.6%) and Facebook (0.15%), and rivals TikTok (3.49%). For B2B and professional audiences, this makes it a uniquely powerful channel for content performance.

  • Brand authority: Establish your company as a knowledgeable, trustworthy leader through consistent updates and thought leadership content.

How PinMeTo Connects

PinMeTo integrates with LinkedIn Company Pages via its official API, allowing you to:

  • Create and schedule posts for your Company Page.

  • Plan content in advance to maintain a consistent professional presence.

  • Duplicate posts across LinkedIn, Facebook, Instagram, and Google to streamline workflows.

  • View key insights such as reach and impressions directly in the PinMeTo dashboard.

Our LinkedIn connection focuses on supported post formats and available analytics today, while evolving alongside LinkedIn’s API capabilities.