Gas stations and local SEO trends
Originally published
- Local SEO
- Industry
Gas stations tend to have convenience-based customer journeys, and low brand loyalty β so SEO is key to attracting customers. We used PinMeTo data to explore insights & trends for gas station local SEO.
says American gas station app GasBuddy. According to one study, only 10% of people searching for gas stations already have a particular station in mind.
How Do Drivers Find Gas Stations?
2 out of 3 drivers say they only use mobile to search for gas stations) and usually with a high likelihood of buying gas: one study found that 90% of mobile searches for gas stations resulted in a purchase.
Check out our case study on Preem, that more than doubled their Google Maps appearances using PinMeTo, for more information on petrol stations and local SEO.
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Customers are increasingly searching for gas stations using mapping apps
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