About
Region Skåne is a public authority responsible for healthcare clinics in Sweden’s Skåne region. In addition to healthcare, Region Skåne is also responsible for public transport, business development, culture, infrastructure, social planning, and environmental and climate-related issues in the region.
The situation
Region Skåne was struggling to effectively manage the online data of its health care clinics. They had to ensure their online listings were accurate and relevant when local citizens searched for them. Moreover, since Region Skåne is a public authority, it’s important that their info is accurate everywhere. They were looking for a solution to effectively manage their online engagement on a local level.
Through PinMeTo, we were able to use our master data to ensure that we have accurate and identical listing information across multiple online platforms. This has a great impact in allowing continuous updates, and gives us a lot of control over all our locations.
Magnus Heide, Platform Manager - Region Skåne