How-to Guides
Articles and insights about How-to Guides for multi-location brands
Is Your Store Locator EAA-Compliant? A Checklist for Multi-Location Brands
The European Accessibility Act is now enforceable. Audit your store locator for WCAG 2.2 compliance with our practical checklist.
Marcus Olsson
What Is NAP Consistency? The Local SEO Fundamental Every Brand Needs to Get Right
NAP consistency - matching name, address, and phone number across every listing - is a core local SEO signal. Learn what it is, why it matters, and how to audit yours.
Daniel Melkersson
Google Business Profile Best Practices: The 2026 Playbook
Master Google Business Profile best practices in 2026 with data-backed strategies for multi-location brands to boost local visibility and drive conversions.
Astghik Nikoghosyan
GDPR-Compliant Local SEO Software for European Brands
Learn what GDPR compliance means for local SEO platforms. Evaluate vendors with our enterprise compliance checklist, built for European multi-location brands.
Marcus Olsson
The New Rules of Google Ranking in 2026 (For Multi-Location Brands)
Google's CEO and Head of Search just confirmed five things about how ranking works in 2026. Here's what each one means for multi-location brands, and how to adapt.
Daniel Melkersson
How to Manage Business Listings at Scale: A Step-by-Step Guide
Managing hundreds of business listings? Follow this 5-step workflow to keep location data accurate across 100+ networks, from audit to optimization.
Björn Handell
What Is Local Listing Management? A 2026 Guide
Local listing management keeps your business details accurate across Google, Apple Maps, and directories. Learn what it is, why it matters, and how to do it at scale.
Björn Handell
How to Make Your Multi-Location Website Agent-Ready in 2026
Make your multi-location website discoverable by AI agents. Practical guide to Content Signals, Markdown content negotiation, MCP Server Cards, and WebMCP for 2026.
Marcus Olsson
GEO for Multi-Location Brands: The Complete Guide (2026)
Learn how multi-location brands can optimize for AI search with this GEO framework. Actionable steps for AI Overviews, structured data, and local visibility.
Astghik Nikoghosyan & Marcus Olsson
Why Google Reviews Are Being Removed in 2026 And What Brands Should Do About It
Learn why Google reviews are being removed in 2026 and discover strategies for maintaining authentic, trustworthy review signals across multiple locations.
Lily Adamyan
Apple Business in 2026: What Brands Need to Know
Master Apple Business in 2026. Learn how to manage Place Cards, sync location data at scale, and use new features to drive local ROI.
Lily Adamyan
AI Search in 2026: Gemini vs. GPT and AI SEO Tools
Discover how AI search engines like Gemini and GPT are transforming local SEO and learn to optimize your brand for better visibility in 2026.
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