DI Digital writes about the investment. Article in Swedish.
TL:DR Our advice = Use your real life storefront name for locations on Google & Google my Business. More details Lately we have noticed a few of our customers that give their locations and venues a custom name on Google that differs from the storefront sign. At first glance it could look like a good
In the end of July and beginning of August in Sweden lots of Swedes begin preparations for a traditional summer party called Kräftskiva. This is a celebration of summer that revolves around crayfish, silly hats, and schnapps. Imagine then the sort of value a company could gain by having items associated with Kräftskiva show up directly in
A while ago we tweeted that summer is coming up and so are many local and national holidays. This means venues will have special opening hours, something that ideally should be shown correctly for all locations on all platforms such as Google, Facebook and Foursquare. This led to a few good discussions with our customers.
Do you know exactly how much foot traffic is being driven to your stores by Google? If you have one store the answer is probably yes. That’s because finding the information is as easy as going to your Google My Business account and looking at the Insights for your store and you’ll see requests for