Multi-Location
Articles and insights about Multi-Location for multi-location brands
The Death of the Google Monopoly: Preparing for the European AI Era
Opinion, with the data: AI Overviews cut top-result clicks by 58%, most EU searches now end without one, and in 2027 the EU forces Google to share its search data. Astghik Nikoghosyan on what it means for multi-location brands.
Astghik Nikoghosyan
Agentic AI in Local Marketing: What It Is and What Brands Should Know
Understand agentic AI in local marketing: what it actually does, where it helps, and when to automate versus keep a human in the loop.
Marcus Olsson
Local SEO Ranking Factors 2026: A Practical Guide for Multi-Location Brands
A 2026 guide to local SEO ranking factors: Google's relevance, distance, and prominence, plus AI Overviews, review recency, and multi-platform strategy.
Astghik Nikoghosyan
How to Respond to Google Reviews at Scale Without Sounding Like a Robot
Manage review responses across dozens of locations without losing authenticity. Templates, timing, and a workflow for enterprise-scale review management.
Daniel Melkersson
Is Your Store Locator EAA-Compliant? A Checklist for Multi-Location Brands
The European Accessibility Act is now enforceable. Audit your store locator for WCAG 2.2 compliance with our practical checklist.
Marcus Olsson
What Is MCP? How AI Agents Get Direct Access to Your Location Data
MCP lets AI agents connect directly to your location data. Learn what Model Context Protocol means for multi-location marketing and how PinMeTo's MCP connector works.
PinMeTo
What Is NAP Consistency? The Local SEO Fundamental Every Brand Needs to Get Right
NAP consistency - matching name, address, and phone number across every listing - is a core local SEO signal. Learn what it is, why it matters, and how to audit yours.
Daniel Melkersson
Google Business Profile Best Practices: The 2026 Playbook
Master Google Business Profile best practices in 2026 with data-backed strategies for multi-location brands to boost local visibility and drive conversions.
Astghik Nikoghosyan
GDPR-Compliant Local SEO Software for European Brands
Learn what GDPR compliance means for local SEO platforms. Evaluate vendors with our enterprise compliance checklist, built for European multi-location brands.
Marcus Olsson
7 Google Business Profile Updates That Matter in 2026
From AI-generated Q&A to algorithm changes, here are the 7 Google Business Profile updates in 2026 that multi-location brands need to act on now.
Malin Dotevall Banks
Apple Business: Driving Conversions on the Map
Apple Maps is the default on every iPhone, and claimed businesses get 30% more views. Here's why multi-location brands need to make Apple Business part of their operating model.
Björn Handell
The New Rules of Google Ranking in 2026 (For Multi-Location Brands)
Google's CEO and Head of Search just confirmed five things about how ranking works in 2026. Here's what each one means for multi-location brands, and how to adapt.
Daniel MelkerssonReady to boost your local visibility?
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