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Local SEO & Marketing Tips, News, & Insights

Facebook location posting vs brand page posting comparison
Product Updates Social Media

What Facebook isn't telling you about posting to locations

Discover why Facebook's location posting tool may not reach your local audience as effectively as manual posts and how PinMeTo's Social Manager can solve this problem efficiently.

Malin Dotevall Banks
Lindex store visibility results on Google Maps and Search
Listings & Citations Google Maps

How Lindex Increased Google Maps Views by 544%

Lindex took control of their store listings on Google, resulting in a 544% increase in Google Maps views and 30% more direct searches. See the full results.

Malin Dotevall Banks
O'Learys local marketing results on Google and Facebook
Multi-Location Industry

How O'Learys Got 13.5 Million Unpaid Views with Local Marketing

O'Learys, a global chain of sports restaurants with locations in 13 countries, took control of its online presence and engaged local fans with local marketing. See their results.

Malin Dotevall Banks
Smartphone displaying a digital flyer as an alternative to paper advertising
Social Media

5 Reasons to Digitise Paper-Based Advertising

Discover why shifting to digital flyers on local Facebook pages is cost-effective, eco-friendly, and more engaging for customers.

Malin Dotevall Banks
Scandic Hotels location marketing results on Google and Facebook
Social Media Industry

High online location views without ads | Scandic Hotels

Scandic hotels gets 640,000 views on Facebook and Google in the Swedish market - every single day, without spending a dollar on ads.

Malin Dotevall Banks
400x400 google May 12 2022 11 37 42 55 AM
How-to Guides

How to name locations on Google, hint, use storefront name

Lately we have noticed a few of our customers that give their locations and venues a custom name on Google that differs from the storefront sign.

Björn Handell
Google Posts displayed in search results for a local business
Google Business Profile

Use Google Posts to display your message right in the search results

Boost your business with Google Posts! Dive into the power of seasonal marketing on Google Business Profile and dominate search results.

Malin Dotevall Banks
400x400 holiday

Why you need to get your special opening hours setup on Google

A while ago we tweeted that summer is coming up and so are many local and national holidays.

Björn Handell
Measuring foot traffic from Google to physical store locations
Product Updates

Do you really know how much foot traffic Google drives to your stores?

Maximise your brand's online-to-offline foot traffic. With PinMeTo & Google's latest API, harness company-wide insights.

Malin Dotevall Banks
400x400 stockholm
Product Updates

PinMeTo - Expansion Stockholm

Vi söker en person med både rätt kvalifikationer och rätt driv, som kan bidra till vår positiva företagskultur.

PinMeTo
STC gym grand opening local marketing results
Product Updates Social Media

Conducting a successful Grand Opening in a saturated market

How STC gym launched a new location in a saturated market using local marketing on Google and Facebook, getting 545 likes and 47 direction requests on opening day.

Malin Dotevall Banks
Social media customer engagement at local business locations
Social Media

Do you really hear your customers?

Not too long ago most companies did not have customer service for social media.

Malin Dotevall Banks

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