Astghik Nikoghosyan

Growth Marketing Manager

Astghik writes about SEO, AI Optimization (AIO), and local growth strategies for multi-location brands, covering everything from managing listings to building stronger visibility in both traditional search and AI-powered discovery.

Ekspertise

Digital MarketingLocal Business ListingsReputation ManagementSEO

Artikler af Astghik Nikoghosyan (1)

Visualisering af generativ søgemaskineoptimering for lokale virksomheders søgeresultater

Apr 15, 2026

Local SEO Multi-Location How-to Guides AI Search

GEO for brands med flere lokationer: Den komplette guide (2026)

Lær, hvordan brands med flere lokationer kan optimere til AI-søgning med dette GEO-framework. Konkrete trin til AI Overviews, strukturerede data og lokal synlighed.

Astghik Nikoghosyan & Marcus Olsson

Name	Provider	Purpose	Duration	Type
_ga	Google Analytics	Used to distinguish unique users	2 years	HTTP
_ga_*	Google Analytics	Used to persist session state and throttle request rate	2 years	HTTP
_gid	Google Analytics	Used to distinguish unique users	24 hours	HTTP

Name	Provider	Purpose	Duration	Type
__hssc	HubSpot	Tracks sessions and determines whether to increment the session number in __hstc	30 minutes	HTTP
__hssrc	HubSpot	Detects whether the visitor has restarted their browser	Session	HTTP
__hstc	HubSpot	Main HubSpot tracking cookie; contains domain, initial timestamp, last timestamp, current timestamp, and session number	6 months	HTTP
hubspotutk	HubSpot	Identifies a unique visitor and links form submissions to their contact record in HubSpot	6 months	HTTP
_gcl_au	Google Ads	Used by Google Ads to attribute conversions across sites	3 months	HTTP