Overture

About the Overture Maps Foundation

Overture Maps Foundation is a collaborative, open-source mapping project founded by AWS, Meta, Microsoft, and TomTom, under the Linux Foundation. Its goal is to build comprehensive, interoperable, and accessible open map datasets that power next-generation mapping applications around the world.

PinMeTo’s Role in Overture

As one of the first companies in the local marketing field to contribute to Overture, PinMeTo provides places data: verified POI data sourced directly from brand owners. This ensures greater accuracy, reduces map data discrepancies, and improves trust for users relying on mapping platforms.

Key Benefits of the Collaboration

Improved Data Accuracy Brand-verified location information reduces mismatches and increases reliability in maps and navigation systems.

Increased Brand Visibility Contributing POI data helps brands be more easily discovered across platforms like Facebook, Amazon, and TomTom.

Support for Open Source This partnership contributes to building open, interoperable infrastructure for maps, supporting transparency and innovation in the mapping ecosystem.

Why It Matters PinMeTo’s contribution sets a new standard in the location marketing industry by providing trusted, brand-sourced data to a global open mapping initiative. This enhances not only visibility for businesses but also the quality of information available to users worldwide.