PinMeTo - Post locally to boost social media engagement
Originally published
- Multi-Location
- Product Updates
- Social Media
If you handle marketing for a multi-location brand, you may have seen Facebook’s post-mirroring functionality, which allows Local Pages to display posts from a brand’s Brand Page – but be warned, this isn’t what it might appear to be. These mirrored posts aren’t true Facebook posts, and won’t appear in local audience’s feeds. That’s why, to maximize your local Facebook reach, it’s best to use a service that will allow you to post to one, some, or all of your Local Pages from one place.
We produced a case study on one of our customers, Norwegian beauty retailer Fredrik & Louise, which demonstrates the power of posting to Local Pages instead of Brand Pages.
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For more multi-location marketing tips, check out our guide on how to manage your multi-location brand’s online presence:
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