PinMeTo accelerates further with a 20 million investment round led by Spintop Ventures

PinMeTo has developed a cloud-based platform consisting of powerful tools for digital marketing, ads, and social media management. The platform is built specifically for companies and organizations with many physical locations. Among PinMeTo’s clients are H&M, Securitas, Region Skåne, and a large portion of the Nordic’s largest shops, restaurants, and hotel chains.

“46% of all Google searches are made in order to find local businesses or places. Over 85% of those searches lead to contact or a visit within 24 hours. I think many people have searched for a store on Google or Apple maps on their mobile device only to find that it wasn’t actually open or it was no longer there. PinMeTo ensures that this doesn’t happen when customers try to interact with their clients, whether it is on social media, search engines, or map services,” says CEO Daniel Melkersson.

PinMeTo currently has customers in 76 countries and the company has grown from 18 to 35 employees in 2018 with offices in Malmö and Stockholm. PinMeTo has recently also expanded to Oslo, Copenhagen, Saint Petersburg, and Bangkok.

“PinMeTo demonstrated clear customer value and has proven its business model with a SaaS based platform. The company has year for year more than doubled its income, and will do so even in 2018. The investment will further fuel the company’s growth and its international expansion,” says Sami Niemi, Partner at Spintop Ventures, the lead investor along with ALMI Invest Syd and existing owners H&M CO:LAB, Carl Westin AB, PES Holdings, and Wingefors Investment.

Contact

PinMeTo: Daniel Melkersson CEO, daniel@pinmeto.com, +46 73-960 61 40

Spintop: Sami Niemi, Partner Spintop Ventures, sami.niemi@spintopventures.com, +46 733 82 67 36

PinMeTo

PinMeTo has developed a cloud-based platform consisting of powerful tools for digital marketing, ads, and social media management. The platform is built specifically for companies and organizations with many physical locations. Among PinMeTo’s clients are H&M, Securitas, Region Skåne, and a large portion of the Nordic’s largest shops, restaurants, and hotel chains.

Spintop Ventures

Founded in 2009, Spintop Ventures is a venture capital firm backed by a network of successful tech entrepreneurs who have invested in Spintop alongside institutional investors, family offices and some of the most experienced private investors in early stage growth companies

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